Royal Enfield Bike Price in Bangladesh 2024
Royal Enfield is a popular motorcycle brand in Bangladesh and offers a wide range of models for different riding styles and preferences.Royal Enfield has transformed from a niche, heritage-oriented brand to a global player in the mid-capacity motorcycle segment. Its bikes are sold in over 60 countries.
All Royal Enfield Motorcycle Price In Bangladesh 2024
Royal Enfield
Royal Enfield is one of the world’s oldest motorcycle manufacturers, renowned for its classic designs and rugged motorcycles.
Foundation and Early Years (1893–1900s)
- 1893: Royal Enfield was founded in Redditch, Worcestershire, England, by George Townsend and his son. It originally manufactured bicycles. The name “Royal Enfield” was derived from the company’s association with the British Royal Small Arms Factory in Enfield.
- 1898: The company adopted the iconic slogan “Made Like a Gun”, reflecting the durability of its products.
- 1901: The first Royal Enfield motorcycle was produced. It had a 239cc engine and was essentially a bicycle with a motor attached.
Expansion and World Wars (1910s–1940s)
- World War I: Royal Enfield supplied motorcycles to the British Army, gaining recognition for reliability in tough conditions.
- 1924: The company introduced its first 350cc four-stroke motorcycle, marking the beginning of a legacy.
- World War II: Enfield designed and supplied military motorcycles like the WD/RE 125cc, nicknamed “Flying Flea,” which were air-dropped for use by soldiers.
Post-War Growth and the Birth of the Bullet (1950s)
- 1948: Royal Enfield launched the Bullet model with a revolutionary swingarm rear suspension. The Bullet became an icon of durability and performance.
- 1955: The Indian government ordered a batch of Bullets for border patrolling. Royal Enfield partnered with Madras Motors in India to assemble these bikes. Eventually, production shifted entirely to India.
Indian Ownership and Global Decline (1970s–1990s)
- 1971: The Redditch factory in the UK closed due to financial struggles, but the Indian factory continued operations.
- 1994: Eicher Motors, an Indian automobile company, acquired Royal Enfield. Under Eicher’s leadership, the brand began modernizing while preserving its heritage.
Resurgence and Global Popularity (2000s–Present)
- 2008: Royal Enfield launched the Classic 500, which combined retro styling with modern engineering. This model significantly boosted the brand’s popularity worldwide.
- 2016: The company inaugurated the Royal Enfield Technology Centre in the UK to focus on innovation.
- 2018: Royal Enfield introduced its first twin-cylinder motorcycles in decades, the Interceptor 650 and Continental GT 650, which were well-received globally.
Royal Enfield Today
Royal Enfield has transformed from a niche, heritage-oriented brand to a global player in the mid-capacity motorcycle segment. Its bikes are sold in over 60 countries, and models like the Classic 350, Meteor 350, and Himalayan continue to appeal to riders who value simplicity, reliability, and timeless design.
The company combines its historical roots with modern innovation, making it one of the most successful and respected motorcycle brands in the world.
Ifad Motors LTD
IFAD Motors Limited is a leading automobile distributor based in Bangladesh, primarily known for its association with Ashok Leyland, a prominent Indian commercial vehicle manufacturer. Below is an overview of its history and evolution:
Foundation and Early Years
- 1998: IFAD Motors Limited was established as part of the larger IFAD Group, a conglomerate in Bangladesh involved in industries such as automobiles, food processing, and trading.
- The company was created with the mission to cater to the growing demand for commercial vehicles in Bangladesh, focusing on robust, efficient, and affordable transport solutions.
Partnership with Ashok Leyland
- Early on, IFAD Motors entered into a distributorship agreement with Ashok Leyland, one of India’s largest commercial vehicle manufacturers.
- This partnership marked a significant milestone for the company, as it allowed IFAD Motors to import, assemble, and distribute Ashok Leyland vehicles, including trucks, buses, and chassis, across Bangladesh.
- IFAD Motors became synonymous with Ashok Leyland vehicles in the country, leveraging the brand’s reputation for durability and reliability.
Establishing Local Manufacturing (2000s)
- In response to rising demand and the government’s push for industrialization, IFAD Motors set up local assembly facilities in Bangladesh.
- The assembly plant enabled the company to offer competitively priced vehicles, create local employment, and reduce dependency on fully imported units.
Expansion and Diversification
- IFAD Motors expanded its offerings to include a wide range of vehicles, such as:
- Heavy-duty trucks for freight transportation.
- Passenger buses for public and private transit.
- Specialized vehicles for construction, agriculture, and logistics.
- The company invested in after-sales service, establishing a nationwide network of service centers and spare parts outlets to enhance customer satisfaction.
Contribution to Bangladesh’s Economy
- IFAD Motors played a vital role in modernizing Bangladesh’s commercial vehicle sector, providing vehicles that support critical industries such as construction, agriculture, and public transportation.
- The company also contributed to the country’s GDP by promoting industrial growth and infrastructure development through reliable transportation solutions.
Recognition and Current Status
- IFAD Motors has won multiple awards for its contributions to Bangladesh’s transport and industrial sectors.
- It continues to innovate by introducing environmentally friendly and fuel-efficient vehicles to align with global trends and sustainability goals.
Today
IFAD Motors remains a market leader in Bangladesh’s commercial vehicle industry, representing not only Ashok Leyland but also other international automotive brands. With a commitment to quality, innovation, and customer service, IFAD Motors plays a crucial role in shaping the country’s transportation landscape.Since 2021, IFAD Motors Limited has been marketing “Apollo Tyres” in Bangladesh, with a retail network of 160 dealers. Apollo Tyres are manufactured in India and Europe and are available in all categories.
Now IFAD Motors Limited is the authorised distributor & manufacturer of “Royal Enfield” in Bangladesh.